This post has been languishing in the “Drafts” section for a while, so I figured it was time to dust it off and give it a go. Oh, how very British of me. “Give it a go, ol’ chap. You must be thirsty after that furious go you just had. Fancy a pint?”
A few months back, INSEAD released it’s 2006 Career Report which potential students and new admits eagerly peruse like crones over tea leaves, for indications of how much gold, frankincense, myrrh they can expect to have tithed to them upon graduation.
My issue isn’t with the content (though I have some issue with the potentially misleading numbers, but that’s fodder for another post) but rather with the cover, which I’ve attached below.

Analysis of 2006 Career Report cover
Cover: It’s sunny! There are pretty green trees! Hey, look at all the glass and steel around. This must be a modern building, full of high-tech wizardry and gadgetry, just like our school! It’s shiny, and we know how you all love shiny things. That’s why you’re getting an MBA after all, so you can score that €144K EUR salary and buy all the pretty, shiny things your black, black capitalist heart desires.
Reality: Though I have not seen the Fonty campus, current and past students say that it is constantly under (re)construction, and that any dose of modernity lost its relevance in the ’60s. INSEAD literature explicitly states that Macs are not supported, and that there is no WiFi in the amphitheaters. As Hallonman, NYFrog and other recent student bloggers can attest to, it’s not always sunny in France. Even in late May. Or June, for that matter.
Cover: Look at our crazily diverse student body! Look at how representative of the world we are! There are about 19.5 billion Asians on the earth, and growing, and the balance is made up of whites! Let me present you with our Benetton Ad, Lite:
1) Shorter Asian woman, young-ish, in sandals and casual clothes smiling up at big white man.
2) Big, animated white man in shirt, slacks, dress shoes, explaining something to the younger, diminutive, (dare I say subservient?) Asian woman.
Reality: OK, what the hell. Why not just put her in a cheong sam, throw a pair of chopsticks in her hair and post a thought bubble with something to the effect of “Five dowah, ruv you rong time” and complete the picture?
If INSEAD is going to play the diversity angle to sell the school, at least put a few non-Caucasians on the cover. Would it be so hard to portray up an Indian female or for that matter, a mid-30s Indian male IT professional with 12+ years of post-IIT graduate experience who wants to change careers and be an I-banker or management consultant? Te he. INDIANSEAD jokes will never get old.
Maybe a black male? Oh, wait, J08 has all of n blacks, where n is less than or equal to .00314159
To add insult to injury, the big white man is probably a frog too, since the French still make up a disproportionate 10% of the class.
So much for diversity.